Jo Baker

Jo Baker

Claygate Road
W13 9XG

Montpelier Avenue
W5 2XP


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About me

I am an approachable, warm, empathic counsellor and I specialise in supporting people at times of stress, change and with difficult feelings. I offer a half price first session and work in West Ealing and Central Ealing. If you are feeling stuck, unhappy, depressed or anxious then feel free to give me a call, email, or have a look at my website and video.  I have also worked in the corporate world for 30 years so I have a lot of experience of the challenges and demands that people face in many sectors and organisations.

Why Come to Counselling?

Sometimes people seek counselling for a specific problem e.g. a relationship issue, anger management, parenting challenges; others with a more general sense of low confidence, low mood or anxiety. People can hesitate about seeing a counsellor because they believe their problems are too small, or they are concerned that talking won't make a difference and that they should be able to sort out their difficulties themselves. Many people also quite understandably do not know what to expect from counselling and they hesitate to seek help because of this. It can feel daunting.

What Triggers People to Consider Counselling?

Knowing when we need help is a life skill but people come to counselling for different reasons. Sometimes their difficulties are triggered by a specific event e.g. redundancy, a relationship ending or bereavement. For others it may be on-going issues like depression or anxiety or ill health. Sometimes, people just feel that the stresses of modern life have become a bit much.

How I work

I have a brief telephone call with everyone to initiate a relationship and see if I am an appropriate person to work with you before you start spending money. Whatever you bring, I work alongside you, helping you to create change. We now know that the biggest predictor of success is the relationship with your counsellor so feel free to have a look at my video on my website to get more of a sense of me and perhaps read some testimonials. I am relationship focused and we work together to develop a direction or set some goals. As people start to feel more resourceful, they begin to make changes.

In short term work, (a few weeks or months), I may use more cognitive or behavioural techniques which you then may benefit from using yourself. Longer term work ( 6 months plus) may be more appropriate if your issues are deeper or if they have been present for a number of years.

Training, qualifications & experience

I am a fully qualified psychotherapeutic counsellor and am a registered member of the British Association for Counsellors and Psychotherapists and I work with their ethical framework. I trained at Metanoia which has an international reputation and I would describe my approach as integrative. This means I draw on many approaches e.g. Humanaistic /Transactional Analysis and NLP and CBT which are adapted to each unique client. I have been seeing counselling clients since 2008 and I still work at a local counselling centre.

I work with a broad range of issues,both short term and longer term . Please see below and my website for further details.

Member organisations


Accredited register membership


£57 per session

Further information

I have a consulting room in West Ealing which is near Northfields and Boston Manor tubes and West Ealing train station. I also work in Central Ealing near Ealing Broadway station/tube.

Maps & Directions

Ealing, W13 9XG
London, W5 2XP

Type of session

Online counselling: No
Telephone counselling: No
Face to face counselling: Yes
Home visits: No

Practical details

Sign language: No
Other languages: None


Accessibility information
Wheelchair user access: No



Types of client

Older adults