Amy Walford

Postgraduate Diploma in Counselling, BACP registered
Kidderminster DY11 & Telford TF1
07496 802 417 07496 802 417

About me

Sometimes life can become overwhelming. Sometimes we feel lonely, lost and unsure where to turn. Sometimes we want change but not sure how to take the smallest step forward. You looking into counselling is an amazingly brave first step.

Hi, my name is Amy, firstly let me start by saying that I understand asking for help is very often a scary prospect. Speaking to a stranger about your worries can feel daunting. Maybe you are unsure how counselling can help? Talking through the thoughts in your head and the emotions you feel can be extremely empowering and can give you the space to find yourself, your strength and your voice. 

You can achieve this too! 

Yes, this journey is daunting. 

No, you don’t need to do this alone. 

I believe everyone has the capability to begin blossoming.

Training, qualifications & experience

I am a qualified as a person-centred Counsellor. Previously I have also worked as a childrens nurse, specialising in burns treatment and neonatal care.

My counselling clients have told me that our sessions together have given them more confidence in their body image, created better relationships with themselves, their partners, family and friends, found answers to questions that have bothered them for years, found acceptance with issues that happened in childhood,  felt they had more control over their emotions and found the courage to put themselves first. 

Are you feeling lost?

I have had a lot of experience helping people find their way when they feel hopeless. My clients often report they feel lonely and having someone to listen and help them work through their thoughts can help them find their voice and strength. 

Do you find it hard to put yourself first, unable to say no, or feeling overwhelmed and unable to cope? Want to make changes but unsure where to start? Consider taking steps forward to putting yourself first by having a free introductory session with me. I can help you find your strength and feel more confident. Investing in counselling can help you find yourself, when all you felt previously was not being loved or cared for to moving towards loving and respecting yourself.

Feeling dread when you think of going back into work?

Are you struggling with your job, finding it hard to care about your work or unsure if you want to go in a different direction but scared to take the leap? Do you feel dread and find it hard to go to sleep before your next shift?

I have lots of experience working with people in emergency services and the NHS. Previously being a nurse myself I understand the stress and pressure you are feeling. How hard It can be to keep putting on a brave face on shift when you feel dissatisfied or overwhelmed. The stress you may be feeling, the difficulty in explaining how hard work is to people who may not understand what it's like. Consider reaching out for counselling so you can enjoy your days off and find a better work/life balance. To feel strong enough to prioritise yourself.

Are you finding life difficult after having a new baby?

Having a baby can feel like a whirlwind of emotions. It's common to feel overwhelmed, like you aren’t good enough or feeling you are failing. This can be even more difficult if your pregnancy or birth was difficult or traumatic. Maybe you have had a baby who was premature or was unwell when they were born. I previously worked as a neonatal nurse which has given me vast experience helping parents who feel like they are struggling to connect with their baby. Both mums and dads can feel lost and overwhelmed by the new world of being a parent.

I understand mourning the birth plan you had hoped for, the struggles of not being able to be with your baby if they have had to spend time in hospital. The loneliness of a neonatal journey and the trauma that can last months and years after your baby has returned home. It can be extremely difficult when seeing all these seemingly successful mums and dads on social media having a very different journey to you, jealousy and anger getting harder to hide. 

If you are a parent who is feeling lonely and not understood because your experience is so different from other parents you know, please reach out and email to see if talking about these experiences can help you find closure, to reconnect with your partner and child.

How to contact me

My email address is please contact me if this profile has spoken to you. I would love to help you find the courage to take those steps towards answers, strength and courage in your life. I offer a free 30 minute introductory session to see if we are a good fit and answer any questions you may have.

I also have an Instagram page @startblossoming if you would like to follow me.  

I wish you the very best in the search for the right counsellor for you and taking the brave decision to prioritise yourself.

Member organisations


British Association for Counselling & Psychotherapy

BACP is one of the UK’s largest professional bodies for counselling and psychotherapy. Therapists registered with the Association fall into a number of different membership categories such as Individual Member, Registered Member MBACP and Registered Member MBACP (Accred), each standing for different levels of training and experience. MBACP (Accred) and MBACP (Snr Accred) members have achieved a substantial level of training and experience approved by the Association.

Registered members can be found on the BACP Register, which was the first register to achieve Accredited Voluntary Register status issued by the Professional Standards Authority. Individual Members will have completed an appropriate counselling and/or psychotherapy course and started to practise, but will not appear on the BACP Register until they've progressed to Registered Member MBACP status.

All members are bound by a Code of Ethics & Practice and a Complaints Procedure. Accredited by the Professional Standards Authority.

Other areas of counselling I deal with

Parents of Neonatal children

NHS staff members

Nurses and Midwives

Therapies offered

Photos & videos


£35.00 per session
Free initial online session

Additional information

£35 for 50 minute session


Monday Tuesday Wednesday Thursday Friday Saturday Sunday


Further information

I work purely online via video calls on Zoom. Online counselling and talking therapies have become increasingly popular since COVID-19. Online counselling means you can attend your sessions from the comfort of your own space, all you need is a computer or smart phone. This way of working has been extremely useful for previous clients. I've had experience with individuals who's anxiety prevented them leaving the house, individuals with health conditions meaning they needed to stay indoors, Carers who found it difficult to find the time to get to a face-to-face counsellor, and some who did not drive or didn't want to use public transport. Payments are made by bank transfer. 



Type of session


Types of client

Older adults

Online platforms