The campaign has been launched as a response to some recent research from the charity, showing that thirty percent of patients don’t believe their GP has knowledge of local mental health services which could aid their recovery.
The Leeds United football team will be taking a time out so they can pop down to the ‘Love Your Mind’ bus and kick off the six day roadshow.
The team have been behind Mind for some time and hope to be able to help reduce some of the stigma and discrimination surrounding mental health concerns. Leeds manager Simon Grayson, said: “The local community has always gone above and beyond to show its support for Leeds United and it is fantastic to have this chance give something back. Mind is a fantastic charity and we are delighted to be on board the Love Your Mind campaign as it comes to town.”
The idea of the campaign is to bring together local residents and encourage them to begin opening up and talking about their mental health problems whilst finding out about the available services in their area.
Mind Chief Executive Nicola Swan spoke on behalf of the charity, stating that they were delighted to have Leeds United backing the campaign and believes that the clubs presence in the the local community will help to raise awareness about mental health services in the area.
The ‘Love Your Mind’ bus will start its tour in Leeds on the 5th of July and will be parked on Briggate between 11am and 3pm.
View the original Mind article.